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$2 million to $4 million in 1 year: Thinking long-term in marketing

A year back (march 2017), Hubstaff had just crossed $2 million ARR and I had shared some lessons here on our journey from $0 to $2 million ARR.

A year later, Hubstaff just crossed $4 million ARR (june 2018).

Interestingly, we added the same revenue in last 1 year v/s in the previous 5 years.

So I wrote up some of my own lessons from our growth journey in the last 1 year. It’s a mixed bag of lessons touching marketing operations, strategy, culture etc. I’d love to hear your thoughts on these lessons.

You can read them here.

Madhav Bhandari

I'm a marketer who's been working with remote marketing teams for 6+ years. My long term mission is to make all co-located marketing teams, location independent.

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