One of the ways I stay updated on marketing trends is through newsletters. Every year, new strategies are discovered, new roles are defined, new concepts surface & some old ideas die. And I’d like to aware of it to keep a general view of the broad marketing landscape every year.
I started subscribing to a bunch of newsletter about 5 years ago and realised it was just too much content to consume. Subscribing to them wasn’t serving any purpose for me as I was just bookmarking & starring my newsletter emails, never reading them.
That’s when I decided that I only have the bandwidth to go through 5-6 newsletters at a time, which is how the below list got created. Every couple of months, I keep refining this list of newsletters to see which one has delivered most value for me over years.Read More